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Focusing Marketing Efforts on App Discovery

I love this graph taken from a blog post on ASO by Elaine Heney. That little graph from business intelligence really emphasises the two most important marketing factors, ASO and Social. Not everyone is a reader of online fanzines for

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Posted in Development Blog, Marketing

Emmy Jonassen Rocks!

After much delay marketing week has begun! There have been quotes said that marketing effort on any game should be 30-50% of total time and budget to ensure success. The week has started with finishing some research and preparing in

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Posted in Development Blog, Marketing

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